World No.1 technological products magazine
T3, the world's number 1 magazine in the field of technological products, was launched in Turkey in September 2004. Turkey thus became the 20th country to sign a license agreement with the UK for T3 magazine. Today the magazine is published in 27 countries in each country's respective language with local contributions included in foreign editions, thereby reaching a total of 2 million readers. T3 Türkiye (T3 Turkey), the first multi-format men's magazine in Turkey, covers a wide variety of subjects such as technology, lifestyle, communications, and health, and addresses all the areas that are of interest to men, with the exception of women.
T3 ("Tomorrow's Technology Today") is not a magazine about technology, but a magazine about technological products which uses a language that is accessible to everyone. It assesses the advantages and disadvantages of a product from the consumers' perspective and how it might make our life easier, rather than scaring consumers away by demonstrating the ohms and bytes of tested products in diagrams. Keeping in mind the fact that technological products are produced for ordinary people rather than technology experts, it does not overwhelm the readers with technical terms and numbers. For T3 Türkiye, technology must be accessible and understandable for everyone.
T3 Türkiye is the only technological products magazine that maintains the same distance with regard to all brands in Turkey. The results of product tests and assessments are entirely independent from promotion and advertisement activities of firms. T3 advocates consumers' rights and freedom to choose.
Entertainment is a subject that T3 persistently covers. Thus, it is the only original "tech-tainment" magazine in Turkey.
FIRST RELEASE :
September 2004 Issue 51
TARGET GROUP :
%82-88 Male
%18-12 Female
%70-73 AB
%88-90 ABC1
%65-75 University graduates or above
%30-35 18-24 age group
%25-44 25-44 age group
READERS DISTRIBUTION:
%80-85 Metropolitan cities
%70-75 Marmara - Aegean regions
CIRCULATION:
21.000
SIZE:
22 x 30 cm